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Sep
30
2008
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Guerrilla marketers use mobile billboards for surprise ad attacks |
By Ian Sherr
SAN FRANCISCO (AFP) – In a world where everything is mobile, even billboards are starting to move in surprising ways.
Large advertising messages traditionally fixed to sides of buildings or planted along roadways are being freed by digital projectors and laptop computers to pop up in unexpected places.
Filed under: print
Tagged: advertising, technology